ASICS EMEA has reported its 2023 financial results with its highest-ever revenue in the region. Overall, ASICS EMEA revenues increased to €920 million in 2023 with an operating income margin of 9.1%.
In 2023, ASICS remained the number-one premium performance Running brand in Europe. In its SportStyle category, ASICS EMEA saw revenues increase by 32% in 2023 versus 2022. In its Core Performance Sports category, where the focus is Tennis and Indoor Sports, revenues increased by 23% versus last year, with the category exceeding 100 million euros in revenue for the first time in the region. ASICS EMEA continued to see growth in eCommerce, with revenues increasing in 2023 by 22% versus 2022.
ASICS EMEA, Chief Executive Officer Carsten Unbehaun said: “In 2023 we reported our highest-ever revenue numbers for the EMEA region, despite very challenging market conditions.
“In 2023, we took major steps to significantly improve our distribution which will benefit our brand and our partners in the future. Building strong partnerships is integral to our long-term growth strategy and I am confident that the steps we have taken this year will put us in a stronger position to accelerate future growth.
“As we look ahead, despite industry-wide supply chain issues, I am optimistic. ASICS EMEA controlled its inventory in 2023, meaning we start the year at a very healthy inventory level. We continue to see strong demand for our brand across all categories, markets and channels. I am keen to see our plans come to life in 2024 as we support more people to achieve a Sound Mind in a Sound Body.”
