Barta Group and Sergio Tacchini sign exclusive license

Batra Group and Sergio Tacchini have signed a new exclusive license for the United Kingdom and Eire territory.
The license covers apparel and accessories categories and grants limited exclusive rights to manufacture and supply the products to key retail groups, including JD Sports Fashion plc, within the above approved markets encompassing Sports, Leisure and Heritage product groups.
Rajiv Batra, executive chairman of the Batra Group said: “This exclusive licence will strategically add strength to our Group’s portfolio and offer a wider choice to our customers. It is a great pleasure to add the Sergio Tacchini brand to our already strong brand portfolio of globally recognised brands.”
Patrizia Bolzoni, general manager for Wintex Italia who manages Sergio Tacchini brand, said: “We are happy because with this new license we have moved a step further in Europe, with new territories, but also because of the collaboration with JD and with Batra, which is already our supplier for the heritage part of our collection. This agreement confirms UK love for our brand, that dates back to the ‘80s.”

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