Beryl, formerly Blaze, the British urban cycling brand has appointed Andrew Hill to head up the bike share Programmes and Operations.
This hire comes at the same time that Beryl announced a five-year partnership with Bournemouth and Poole local councils to deliver an innovative bike share scheme to the south coast. The scheme will be launched in spring/summer 2019, with an initial 200 brand new bikes. The gradual roll-out of bikes will increase with up to 1,000 available by summer 2019.
Philip Ellis, Beryl COO, said: “We are delighted to welcome Andrew to the team. He brings nearly 30 years of experience in setting up, delivering and managing complex technology-enabled businesses.
“At his past role as Serco’s managing director of the London (Santander) cycle scheme, Andrew both transformed the delivery business and guided Serco’s successful re-bid, transitioning the business to new technology and operating models.
“This a key hire for us as we move from bike-share partner to bike-share provider. Andrew will help us with our mission of promoting bicycles in solving city transport issues across the globe.”
Andrew Hill said: “I’m thrilled to be joining the Beryl team at this exciting time, working with innovators who are creating great products and in an organisation that has a real passion for improving the world.”
Beryl Bikes will be launching in Bournemouth and Pool in spring/summer 2019, with an initial 200 brand new bikes with a gradual rollout of bikes increasing up to 1,000 available by summer 2019.