dryrobe, producers of the world’s most advanced change robe, have entered a new partnership with British Canoeing.
The tie-up will see them support not only performance athletes, but individuals at all levels of the participation pyramid in a bid to help promote paddle sports across the UK.
The deal will also see British Canoeing members receive unique benefits, as the two organisations work in unison to get more people active outdoors, supporting an awesome community of paddlers in advocating good environmental practices on Britain’s waterways. Since its launch in 2012, dryrobe has become an essential companion for watersport enthusiasts across the world, to let you get active outdoors, whatever the weather.
Born from necessity, with enough space for you to pull your arms in, you can get changed anywhere while the super-warm synthetic lambswool lining and waterproof outer protects you from the elements, in any climate; perfect for staying warm pre and post paddle.
Podium performance athletes with British Canoeing will receive bespoke dryrobes, to help keep them warm and dry during training and at competitions, with a limited edition design also available to purchase online.
Gideon Bright, dryrobe founder and Director, said: “Our mission at dryrobe is to help inspire, enable and improve the experience of an active outdoor lifestyle, for everyone. British Canoeing embraces this ethos wholeheartedly, which is why we’re proud to be supporting the incredible work they do, with both elite athletes and their active community of paddlers across the country.”
Gareth May, Business Development Manager, said: “We are delighted to be working with dryrobe whose vision and values very much reflect our own from a performance through to recreational paddling perspective.
Gareth added: “One of our Stronger Together ambitions is to provide enhanced offers for paddlers and this partnership will give members of the paddlesport community another unique benefit for being a part of British Canoeing.”
For more information on dryrobe or British Canoeing, visit www.dryrobe.com / www.britishcanoeing.org.uk.
