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Ellesse signs British number one tennis star Johanna Konta

Ellesse, the Italian sports apparel brand, has signed British number one and 2017 Wimbledon semi-finalist Johanna Konta ahead of the 2019 season.

The former world number four obtained her career high after a historic, record-breaking run at the All England Club in 2017, with her quarter-final match being the most viewed women’s Wimbledon match in UK ever. As a double Grand Slam semifinalist (Wimbledon 2017 and Australian Open 2016) and a triple WTA Tour title winner, Johanna is a force to be reckoned with in the women’s game.

Konta said: “I’m very excited to be joining the ellesse team ahead of what I hope is a big year for me. Ellesse and tennis go hand-in-hand and their experience will allow me to go out and play with style. I’m really looking forward to getting back out on the court and showcasing their unique style to the world.”

The 27-year-old is joining the likes of tennis legends, such as Boris Becker, Chris Evert, Tommy Haas, Pat Cash and Guillermo Vilas, among others, who have achieved some of their career highlights while wearing ellesse.

The agreement sees the brand further invest in a sport with which it has a great affinity, with the aim of bringing style back to the court.

Simon Breckon, ellesse brand director, said: “For ellesse, sport has always been about a combination of flair and style and we’ve carried that sentiment with us at all times. We believe that style always wins and want our athletes to be wearing sportswear and apparel which not only perform brilliantly, but also look good, so we’re excited to see Johanna wearing ellesse.”

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