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Grenade named National Great British Entrepreneur of the Year

Grenade picked up a top award at the sixth annual NatWest Great British Entrepreneur Awards.

Alan and Juliet Barratt, the husband and wife co-founders of active nutrition brand Grenade, were named the National Great British Entrepreneur of the Year for 2018. This follows their regional wins for Birmingham in the categories ‘Great British Entrepreneur of the Year’ and ‘Scale-Up Entrepreneur of the Year’ at the regional finals in November 2018.

The couple trademarked the brand in 2006 and launched their first product in 2010. Shortly after launching they were left with just £27 in the company account but have since built Grenade into a business valued at £72 million in 2017 by majority shareholders Lion Capital. Alan and Juliet have created a wide range of high protein, low carb, low sugar products, including bars, shakes and spreads.

Based in Solihull, Grenade now employs more than 60 staff, and retails in more than 80 countries around the world.

On the win,Grenade CEO Alan Barratt, said: “It’s an honour to be named National Great British Entrepreneur of the Year. Since launching Grenade in the midst of the recession, we have had to overcome several significant challenges. The award is the result of years of hard work and dedication, and this award is a vindication of the efforts that the team and Juliet and I have put in.

“This year’s competition in both the regional and national awards was fierce, and it’s a privilege to have been named among such prominent entrepreneurs. We’re now looking forward to building on Grenade’s success and growing the brand even more in 2019.

“Throughout the year and beyond, we will continue to promote our snacking revolution campaign, helping people make healthier food choices as part of an active lifestyle. We are also planning to expand Grenade’s presence on the global stage, supported by the opening of our new offices in Dubai.”

Francesca James, co-founder of the NatWest Great British Entrepreneur Awards, said: “Alan and Juliet join a fantastic group of entrepreneurs who have been named Great British Entrepreneur of the Year, and they’re thoroughly deserving of the title. They are truly amazing entrepreneurs, and have that added unique bond of going through this journey as husband and wife.

“What they have achieved so far is nothing short of remarkable, and I can’t wait to see what Grenade does next.”

The NatWest Great British Entrepreneur Awards involved 3,000 applications and more than 400 shortlisted entrepreneurs. Following the regional competition, 58 winners were selected to represent their regions including Birmingham, Cardiff, Edinburgh, London, Manchester at the national finals.

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