Aqua Sphere UK has reported an impressive increase in overall sales of 18 per cent year on year.
Stacey Knight, marketing manager, said: “Our highly innovative range of Aqua Sphere goggles and masks continues to be popular amongst outdoor swimmers as well as pool swimmers, and the technological integrity of our triathlon wet suit range continues to drive healthy sales.
“Now that we have added the MP brand to our stable, offering pool swimmers a superb range of performance goggles plus athletic long-lasting training swimwear and high performance elite suits, our sales continue to grow and we are extremely pleased with retailer feedback on the design and construction quality across all our ranges.
“We have also seen a significant 40 per cent increase in sales from our recreational snorkelling brand, Aqua Lung Sport, supported by the introduction of the ground breaking Smart Snorkel which has really enjoyed a great sales surge throughout the long hot Summer. We are proud of our clear brand demarcation strategy which means we can accurately target different customer needs. The team is excited for a continued positive 2019.”
In 2019, Aqua Sphere is reportedly launching a technologically advanced super goggle, a new SwimRun line and significantly enhancing its tri wetsuit range. An ultimate elite level competition range will also be unveiled for MP which is aimed at high end competition swimmers. Retailers looking to get maximum return from their swim and tri sales, whoever their core customer, are invited to phone 01254 692200 or email MNewton@aqualung.com
