Odlo enter deal with the Norwegian Biathlon Association NSS

Odlo has become the official supplier of the Norwegian Biathlon Association NSS.

To announce this new collaboration Knut Are Høgberg, COO of Odlo and Norwegian, and Magne Vikøren, director of marketing and communications at the Norwegian Biathlon Association, met in Corrençon-en-Vercors (France), not far from Grenoble, where the Norwegian team is doing a training camp.

The four-year partnership, starting from May 2018, includes one of the world’s major sports event in 2022.

Christophe Bézu, Odlo’s CEO, said: “We are excited to be working again with one of the best teams in the world. Born in Norway, Odlo showcases its commitment to its history, and the Norwegian athletes know the quality and design of our performance products.”

The Norwegian federation is home to the top medal winning athlete in the history of the Winter Olympics, Ole Einar Bjørndalen, also known as the King of biathlon.
Moreover, the Norwegian Men’s elite team ranked number one in the IBU World Cup for the 2013/14, 2014/15, and 2015/16 seasons.

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