Polar, the pioneer of wearable sports and fitness technology and the leader of heart rate monitoring for more than 35 years, has teamed up with Mirinda Carfrae.
Carfrae is an Australian professional athlete and Ironman Triathlon world champion.
As one of the fastest runners in the world, the Carfrae partnership reinforces Polar’s position as the top choice for endurance athletes because of its reliable, data-driven features.
Carfrae said: “A major element that continues to drive me forward each year is a constant belief that I can do better.
“Continuing to win isn’t an easy feat when you’re up against the best triathletes in the world, so I focus on my body – form, cadence, heart rate – to constantly improve,.
“Polar is a brand built on endurance sports and one that provides me with the reliable data, feedback, and coaching I need.
“With those elements at the core of my training, I’m confident Polar is the right partner to help me elevate my performance and help me reach my goals.”
Carfrae has achieved podium positions in six of the seven Ironman World Championships in which she’s competed.
She’s won gold in 2010, 2013 and 2014, silver in 2009 and 2011 and bronze in 2012.
She also holds the Ironman World Championship course record, finishing the race in eight hours, 52 minutes and 14 seconds, making her one of the fastest distance runners in the world.
Her training is calculated and data-driven, especially when a few minutes or seconds can mean a win or a loss.
Carfrae heads to Kona on October 8 to compete in her eighth Ironman World Championship.
Stan Brajer, Senior Vice President of US Sales and Marketing said: “Polar has always been well-known for heart rate training but for pro athletes like Mirinda, competing across sports, it’s about so much more than heart rate.
“Our products excel at dynamic, varied training in running, cycling and swimming.
“It’s important to pay attention to small details and performance data, which we provide in our training programs and products like the V800.
“Speed, cadence, training load and recovery times are all factors that can make a difference between first and second place.
“Beyond the metrics, our Smart Coaching and guidance makes Polar products a necessary tool for pro athletes as well as a personal coach for any user looking to reach a new goal.”