PUMA has announced a deal to become the official apparel and footwear sponsor of the Ukraine Athletics Federation.
The announcement comes ahead of the highly-anticipated World Athletics Championship in Budapest, where fans will be able to see Ukrainian athletes, including reigning European Indoor High Jump Champion Yaroslava Mahuchikh, compete in kit emblazended with the famous PUMA cat.
“We are proud to be supporting the Ukraine Athletics Federation in pursuit of their goals at the World Atheltics Championship and beyond,” said Pascal Rolling, Head of Sports Marketing at PUMA.
A spokesperson for the Ukraine Athletics Federation added: “We are pleased to have found a new partner in PUMA, a brand we know can help us achieve our ambitions and reach new heights in the world of athletics, starting this week in Budapest.”
The World Athletics Championship Budapest 2023 will take place from 19-27 August.