Ronhill and Hilly report successful US launch

Ronhill Sports and Hilly successfully launched into the lucrative American market at The Running Event in Austin, Texas on November 15-16.

With the help of RI Brands, the companies’ new distributor, a significant number of retailers visited their stand and requested follow-up meetings to see the range in detail.

“The show was a major success and I was really impressed in the interest in both brands,” says Graham Richards, Ronhill and Hilly’s brand director, sales and marketing.

“I am certain that we will have a lot of success in the USA.”

Ron Hill (pictured), Ronhill and Hilly’s brand consultant, was the star attraction at the event, with many retailers requesting his autograph and taking pictures.

Hill, the former European and Commonwealth marathon champion, won the Boston Marathon 40 years ago in a course record at the time, of 2h.10m.

Lasse Viren (pictured), the double Olympic 5k and 10k champion, was also in attendance.

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button