News

Sports Direct ‘outperforming management’s expectations’ as sales continue to rise

Sports Direct’s sales for the nine weeks to March 25 increased 13.2 per cent to £267.6 million, while gross profit was up 13.5 per cent to £99.8 million.

“The group has continued to deliver strong growth during February and March, outperforming management’s expectations,” says Dave Forsey, chief executive of Sports Direct.

“This performance continues to be primarily through the UK division where online sales now represent an even larger proportion of our total retail sales than envisaged.

“Management continues to believe that the group’s strong performance is underpinned by our resilient business model and our employee bonus share schemes.

“During March we successfully helped raise over £1 million for Sport Relief charities and would like to thank our customers and staff for all their tremendous support.

“We remain positive about the group’s outlook and are excited about the summer ahead with the Diamond Jubilee, Euro 2012 and the London Olympics.”

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button