News

Sports Insight Jan 2012 Digital Issue

COVER STORIES

LUKE DOWDNEY
Luta’s CEO combines doing business with doing good

GRIM FOR GYMS
But have fitness equipment and apparel sales been affected?

E-TAILING
Why retailers must make the most of m-commerce

REGULARS

NEWS

Latest headlines, key dates and events

KIT STOP
Essential stock for your shop

FOCUS ON
Precision Goalkeeping ranges

MOVERS & SHAKERS
Rose O’Sullivan, director of I Design Cards

FSPA FOCUS
The latest news from the Federation of Sports and Play Associations

TALKING SHOP
Grant Chapman, partner and co-founder of Vamos Sports

ACCESSING POTENTIAL
Mike Thornhill explains how to unlock the value of your customer database

UNDER THE COUNTER
A sideways look at the world of independent retailing

IN SEASON

Football
Swimming
Rugby
Running

FEATURES

SIGNS OF RECOVERY
Sports retail is seeing a gradual economic upturn, driven by what many might say is an unlikely source, says the NPD Group

RECORD BREAKER
STAG’s tried and tested show format proved to be a winner once again at the Cotswold Water Park

INCREASING PROFITS

As a small company wanting to expand, if there’s one thing you must plan it’s your marketing strategy

THE ACT OF THE AMBUSH
Ambush marketing should not fit into the arsenal of any brand that is serious about reputation governance and long-term brand building, says Toby Southgate

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