Stories inside include:
COVER STORIES
38 School Sector
Have budget cuts affected demand for sports products?
40 Know Your
Customers
Simple steps to secure repeat business
60 Showrooming
Turn browsers into buyers
REGULARS
10 News
Latest headlines, key dates and events
14 Kit Stop
Essential stock for your shop
21 On The Podium
Martin Hudson of PureLime talks us through the company’s offering
22 Front Runners
Rodney Annet, managing director of Pinpoint Consumer Electronics
24 The Insider
D+M Sports co-owner David Broadhurst
IN SEASON
46 Extreme sports
48 Darts
50 Teamwear
55 Fitness
56 Rugby
58 Football
FEATURES
26 Sun Shines On STAG
The buying group is overwhelmed” by the success of its new summer shows
30 My Sporting Life
Jonny Marray’s life was transformed after he won the Wimbledon men’s doubles title
36 The Future Of Fitness
Fiona Bugler checks out some of the latest trends
44 What’s In Store?
Paul Sherratt contemplates the future of the sports shop