Tough Mudder and Spartan, the legendary obstacle course brands have announced Myprotein, the leading sports nutrition brand, as their latest exciting partner for the remainder of 2023 and into the 2024 season.
As the Official Nutrition Partner, Myprotein will play a pivotal role in fuelling participants’ success on and off the challenging courses.
This dynamic collaboration promises an unparalleled experience for participants, as Myprotein’s products take centre stage. With on-course food offerings and sampling of their energy-boosting gels and tasty bars, participants can expect a premium and energising journey throughout every obstacle and mile.
For the tens of thousands still expected at 2023 events, participants will have the chance to sample a range of Myprotein’s sports nutrition in South West, North West, London South and London South East across Tough Mudder and Spartan.
The values of community, authenticity, and lifestyle inspiration are all shared by Tough Mudder, Spartan and Myprotein, helping to create a match made in fitness heaven, with their joint mission to inspire people of all ages and genders to discover their true fitness potential. Myprotein’s dedication to empowering individuals aligns perfectly with the spirit of these iconic events, ensuring that participants feel fully supported on their fitness journeys with the right nutrition to perform at their best.
“We are excited to name Myprotein as our Official Nutrition Partner of Spartan UK and Tough Mudder UK,” Emily leRoux, Spartan Director of Global Partnerships, said. “Myprotein is an innovative leader in sports nutrition and a lifestyle brand for everything Health and Wellness. We constantly seek to deliver world-class partnerships across our events portfolio, placing lifestyle inspiration and bringing to life the connection between fitness and nutrition for our community. With participants ranging from elite athletes to health-conscious weekend warriors or newly motivated customers, we can’t wait to see them enjoy on-course and finish line nutrition of the highest quality.”
A Myprotein brand representative, added: “We are thrilled to be partnered with Tough Mudder and Spartan. They are huge events that are recognised globally, and we are excited to introduce the participants to all things Myprotein throughout a series of events. We love the empowering community spirit both invoke in people and how they push people to do more, so this collaboration is a great chance to bring the brands together and elevate the Tough Mudder and Spartan experience.”
To find out more, visit www.myprotein.com / www.toughmudder.co.uk /