Vauxhall has signed a three and a half year deal with The FA to become Lead Partner to the England football teams.
In addition to becoming Lead Partner to the men’s senior national team, the partnership includes sponsorship of the 23 other England representative sides.
It will also see Vauxhall become the Official Vehicle Supplier to The FA and the governing body’s Official Youth Partner, covering activities undertaken to promote football to the 12-18 age group.
“This announcement represents a major landmark for The FA and the England teams,” says Alex Horne, general secretary of The FA.
“I’m looking forward to a long and prosperous relationship with Vauxhall in the coming years.
“Through a difficult economic climate we have concluded a deal of considerable value to The FA and we can now look forward with optimism.
“Everyone is aware of the difficulties of last year, but we have an opportunity to move forward and there is much in 2011 to be excited about.
“It is also significant news that Vauxhall are also our Official Youth Partner for 12-18 year olds, a key area of attention at the moment.
“Adrian Bevington, Sir Trevor Brooking and I have been investing a lot of time on our plans for youth development and this partnership will be key to those plans.”
Announcing the partnership at Wembley Stadium, Duncan Aldred, Vauxhall’s managing director, said: “To become the Lead Partner of the England team is a great honour for us.
“We are delighted to be partnering with The FA and hope to be a driving force behind the further development and activation of an expansive grass roots football strategy encompassing the whole of the country.”
Vauxhall has also been unveiled as the new Lead Partner of the Football Association of Wales, title sponsor of the Northern Ireland international teams and national team sponsor of The Scottish FA.
