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Focus on speed

Why should you be selling speed shoes?

What are the benefits of wearing speed category shoes over high mileage?

ASICS UK & Ireland’s footwear manager Liz Austen explains: “Speed shoes are designed to be lighter weight than your average running shoe.

The shoes have a thinner midsole, which means that the runner’s centre of gravity is closer to the ground.

“With less material between you and the road, the runner has a heightened sense of positioning and reactions can be quicker – this is called improved responsiveness.

“Having a lighter shoe on your feet can also improve the transfer of energy from the runner’s body into forward movement, and you’ll feel lighter and faster.”

For more information about ASICS’ range of speed shoes and to talk about placing an order, contact the ASICS UK & Ireland sales office.

In the UK call 01925 243360. In the Republic of Ireland call 1 800 927 324.

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