With a focus on hockey, squash and badminton, Intersport UK is looking forward to another successful show when it hosts its Q4 event at the company’s Solihull headquarters on March 30-31.
Forty-four brands will be in attendance, including adidas and Nike, as well as eight showcase suppliers.
In addition, the Intersport area will be showcasing the new international winter and racquet equipment collections, as well as featuring a special Olympic theme.
A race night is to be held after the first day, which will take place at the nearby Village Hotel.
Members’ support for the quarterly events continues to grow, with over 90 per cent regularly attending every show.
Prospective members are also invited to attend to see first hand what Intersport has to offer.
Commenting on his first show as general manager of Intersport, Tom Foley said: “The Intersport shows are an important strategic part of the calendar, and there is a real momentum driving them forward with a growing membership and strong relationships with the brands.
“The recent focus on developing marketing initiatives with the reward card, brochures and brand campaigns is now in place, and we will continue to develop these with each quarter to offer members the best support.”
