
Features
08 Market research
Focus on sports footwear and apparel
36 Boxercise
Adrian Hill talks to a pair of instructors who share a passion for it
42 Badminton
The sport has a participation problem in the country responsible for its creation
46 Socks that stand out
The novelty sports sock is in demand and no brand delivers a better product than Hingly socks
50 Wholesale success
Using a wholesaler to distribute products can provide benefits for both retailers and brands
58 Tim Benjamin
The former 400m athlete is now the driving force behind The Fitness Space
32 Cut out the middle man
The benefits of an effective direct sales strategy
54 Marketing mix
Why you should sponsor your local team
62 Social media advertising
Top tips from an internet expert Features
08 Market research
Focus on sports footwear and apparel
36 Boxercise
Adrian Hill talks to a pair of instructors who share a passion for it
42 Badminton
The sport has a participation problem in the country responsible for its creation
46 Socks that stand out
The novelty sports sock is in demand and no brand delivers a better product than Hingly socks
50 Wholesale success
Using a wholesaler to distribute products can provide benefits for both retailers and brands
58 Tim Benjamin
The former 400m athlete is now the driving force behind The Fitness Space