The STAG Buying Group is leveraging its position as market leader in the industry sector by launching its own news-sheet. Called ‘Counter Intelligence’, with the descriptive strapline ‘Good to Think: Better To Know’, the newsletter, which is currently circulating amongst STAG’s membership, has been launched to help provide a more effective dialogue amongst members and suppliers who make up the STAG ‘family’.
Commenting on the launch of ‘Counter Intelligence’, Ward Robertson, STAG’s managing director, said: “As I mentioned in the introduction to our new bulletin, we are happy to welcome readers to the first issue of ‘Counter Intelligence’ and we will be particularly interested in our members’ reaction because maintaining a dialogue is very important to us. This is an evidence-based news-sheet which we will be issuing regularly and which, as it develops, will offer more relevant, statistical information as well as market-led opinion.”
One of the first stories in ‘Counter Intelligence’ focuses on the forthcoming STAG show, informing readers that the event is now fully booked for exhibitors and only limited hotel space for STAG members is now available.
