2Pure have announced a new, reduced price structure for industry leading kinesiology tape brand, KT Tape, in the UK.
Recent changes to the distribution structure and sales strategy at KT Tape have resulted in the re-positioning of the product line-up to make it more approachable for the consumer and dealers alike.
KT Tape enjoys a number one position globally and 2pure are on track to make that the case here in the UK also. KT Tape is the most recognised brand name in kinesiology tape, worldwide.
Mark Downie, 2pure brand manager, said: “The best-selling and unique ‘Pro’ now retails for £22.50 and Cotton at £15.50 with a variety of colours and Limited Edition runs throughout the year you can offer your customers the best choice in store and on line for drug free pain relief from a variety of sports injuries.”
Built upon innovation, KT Tape are continually working to produce the best performing products to keep athletes fit and healthy. This is visible in their unique Pro Synthetic and Extreme Synthetic kinesiology tape, but also in creation of supplementary kinesiology taping products soon to arrive on UK shores, such as; KT Flex and Recovery+ Edema Patch.
Derek Voit, Director of Sales at KT Tape, said: “Here at KT TAPE we have recently reviewed our international distribution and are partnering with 2pure in the UK exclusively to continue and replicate the success we have worked hard to achieve in the USA. We have an exciting product road map ahead, and we see the UK as a key global market for our brand.”
Currently, KT Tape products are sold in over 40 countries worldwide. KT Tape’s broad distribution covers sporting goods, food, drug and mass retail channels, as well as clinicians, online retailers and the company’s own e-commerce site (kttape.co.uk).
KT Tape empowers consumers with a wealth of educational resources, including a vast library of online videos.
With new innovations and an expanding product line, KT Tape continues to strengthen its global presence.