KOO, the outdoor and sport brand, who create high performance sporting eyewear, are proud to announce an exciting three-year partnership with Alberto Contador and his foundation which supports young cyclists – the first partnership of its kind for KOO.
Alberto is arguably the greatest rider of his generation – and one of only two riders ever to have won all three Grand Tour titles multiple times. Now, in his first year as an ex-pro, he has chosen the premium performance brand KOO as his eyewear of choice.
Ylenia Battistello, KOO’s cycling brand manager, said: “We are delighted to have Alberto on hand as an expert and are flattered that he has chosen to wear KOO in his first year away from the professional peloton. We look forward to working with him in the next step of his journey.”
KOO are excited to have such an experienced rider on hand as an ambassador, consulting on the future design and development of their growing product range, which can be found on kooworld.cc.
Alberto Contador, said: “It’s exciting to have a choice of brands to work with now I am retired, KOO fits perfectly with my lifestyle and riding. I look forward to working closely with KOO both personally and through the Alberto Contador Foundation.”