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Stuart Broad becomes adidas ambassador

Stuart Broad, the England and Nottinghamshire all-rounder (pictured), has become an adidas ambassador.

As part of the agreement, Broad will use the new adidas cricket hardware range, including the Libro cricket bat. He will also wear the Twenty2 Yards Mid bowling boot that he has worked with adidas to develop.

Broad says: “I am lucky that in the last few years I’ve been given the chance to play the highest level of cricket with some great support, and in doing so I’ve been given some exciting career opportunities.

“Working with a brand such as adidas is one of those and it’s particularly compelling as I’ve been a fan for years.”

Nick Craggs, marketing director for adidas, says: “We are delighted to welcome Stuart Broad into the adidas family.

“Stuart is a very driven and dedicated athlete and we look forward to working with him on developing our cricket range and helping him achieve his goals for the future.”

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