Swedish premium outdoor brand Thule is excited to open two brand-new stores in London. The brand’s first UK stores have officially opened its doors, and are set to be the go-to places for families, cyclists, dog lovers and outdoor enthusiasts of all kinds. These stores are not just places to shop – they are immersive adventure destinations, where the Thule spirit of “bring your life” comes to life.
Opening Locations:
- Thule Store London
72 Neal Street, Covent Garden - Thule Store Kingston
7-9 Thames Street, Kingston upon Thames
Thule’s expansion into these two strategic destinations marks an exciting chapter in the brand’s journey and is a part of a global strategy for the brand that currently holds 80 Thule Stores worldwide. With a strong focus on brand growth and building closer connections with customers, these new stores represent a real commitment to the UK market and a deeper investment in the local community.
“Whether you’re a new family looking to explore the countryside, a city adventurer planning your next weekend getaway, or a pet owner keen to take your dog along for the ride, these stores are made for people who want to make the most of every moment. We’re so excited to bring Thule’s world of exploration to these vibrant, buzzing areas in London,” Johan Lindell, Manager of Store Operation at Thule tells us. “The response from our UK customers has been incredible already, and these stores are designed with them in mind. Covent Garden and Kingston are perfect locations for us to meet our customers in person and provide them with the expert guidance they need to make every adventure a success.”
As one of the world’s most recognised outdoor brands, Thule is known for its innovation and durability. With over 80 years of history, Thule has built a legacy of products designed to make it easier for people to live an active life, wherever adventure takes them. These new stores are an extension of that mission, offering even more ways for customers to experience the Thule lifestyle firsthand.
Discover the adventure with Thule
The Thule Store Kingston is focused on a hands-on experience for customers, allowing an exploration of the full range of products designed for urban adventurers and nature lovers alike. From Thule Roof Racks that let you take your bikes, kayaks, and skis anywhere, to the ADAC winning Thule Car Seat, and strollers that make life easier for new parents; there’s something for everyone.
The Thule Store located in the heart of Covent Garden, offer exclusively products within the Active with Kids and the pack, bags and luggage segment
- Roof Racks & Carriers: Perfect for families who want to load up and head out – whether it’s bikes, boards, or gear for the road.
- Strollers & Family Gear: Innovative designs that make getting out and about with the little ones easier and safer.
- Bike & Outdoor Equipment: Whether you’re cycling through the countryside or tackling city streets, Thule’s bike carriers and accessories are built to last.
- Pack, bags and luggage: For everyday adventure.
- Pet Products: Because your dog deserves to join in the adventure too!
Thule’s knowledgeable and friendly staff are always on hand to offer expert advice, whether you’re looking for a roof box for your summer road trip or a dog crate and car seat for safer road travel. Expect personalised demos, tailored recommendations, and plenty of outdoor inspiration!
