Zoggs’ UK marketing manager has helped launch Prostate Cancer UK’s partnership with The Football League alongside former England and AC Milan striker Luther Blissett.
David Annand has pledged to spend ‘a season saving men’s lives’ after being diagnosed with prostate cancer last year at only 49 years old.
He is walking 500 miles around football grounds across the UK over the course of the year to raise awareness of the disease.
In addition, players, staff and fans of the 72 Football League clubs will undertake a range of activities this season to raise funds to help more men survive prostate cancer and enjoy a better quality of life.
David, a Gillingham FC fan, said: “I’m pleased and proud to support Prostate Cancer UK with this fantastic initiative having experienced prostate cancer first hand.
“The more we all learn and understand about prostate cancer the more we can all do to take the best care of our own health and the health of others.
“By walking around Football League grounds, I want to raise awareness and encourage more men to feel less uncomfortable when discussing prostate cancer issues.”
Owen Sharp, chief executive of Prostate Cancer UK, says: “Every hour one man dies from prostate cancer, but still too few men talk about their health as much as they should.
“Prostate Cancer UK’s partnership with The Football League will play an invaluable role in breaking down some of the taboos that still exist, which is vital in encouraging men to be more open and to think and talk about prostate cancer.
“We hope that everyone who comes through the turnstiles this season will get behind the partnership to raise as much as possible and make an even bigger difference to the 250,000 men affected by the disease throughout the UK.”
Prostate Cancer UK is hoping to raise funds through a range of activities throughout the season, including dedicated weeks of support from March 2-16 to coincide with Prostate Cancer Awareness Month.
More than 65,000 Football League fans, club chief executives and Football League staff chose Prostate Cancer UK as their charity partner for this season from a shortlist of six charities.
To find out more about David’s fundraising and awareness activity visit www.justgiving.com/david500miles