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Intersport and Salomon launch exclusive campaign

This month Intersport and Salomon launch an exclusive campaign around the XR Mission CS with full in-store POS support and a national advertising programme delivered through local press titles.

The XR Mission CS is Salomon’s new middle distance running shoe with weather protection added in strategic areas, as well as removed from specific areas, to keep your feet drier when you run in winter conditions.

The XR Mission CS is your ‘door to trail’ shoe.

Research has shown the key motivations for participating in trail running are enjoying trail running in the best possible way, being outside, achieving one’s own personal best and improving performance.

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