Baller League, the innovative six-a-side league shaking up the football scene, has announced a landmark two-year partnership with Nike. This unites the world’s most iconic sports brand with one of football’s most exciting new formats.
The ground-breaking deal sees Nike become the official apparel and equipment provider for the league. Every team across the UK, Germany, and USA will wear custom-made kits. These kits are designed in close collaboration with Baller League and their managers, cementing Nike’s role at the heart of the league’s future.
The eye-catching match-worn shirts seen in Season Two fuse Nike’s cutting-edge performance innovation with Baller League’s bold identity and energy. Fans will have noticed Kai Cenat, Speed, and other talent wearing unreleased Total 90 gear in the US announcement trailer. This is a partnership that transcends the pitch and is already rewriting the rules.
Nike’s support goes beyond team kits. Over the next two years, referees and staff will be kitted out in official Nike gameday wear. Players will receive Nike Tech Suits and lifestyle products for team activities. This provides the competition and its players the very best in Nike football apparel. Nike will also supply the official match balls used throughout the league from Season Two in the UK. Thus, embedding the brand across all layers of Baller League.
This partnership builds on Nike’s ongoing collaboration with Baller League Germany, where the brand supplied full kits for the Final Four in Berlin. They also provided apparel for players and staff. The move into the UK marks the next chapter in a fast-growing relationship, as Baller League continues to scale.
Felix Starck, CEO of Baller League, said: “To have Nike on board as our official partner is not just a milestone, it’s a statement. Nike has always been synonymous with creative, dynamic football, supporting the game at every level. This partnership sets a new benchmark for small-sided football. Together with Nike, we want to create moments that move football culture forward while giving our players the elite-level gear they need to perform at their best.”
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For more information, please email ballerleague@soapboxlondon.com
