The Birmingham Runner has been crowned as the overall winner of the New Balance NBX Elite dealer initiative for 2009. As well as the accolade, the retailer also receives a brand-new New Balance van.
Says Mark Ward, UK & Ireland country manager: “I am delighted to be able to award this prize to Dave and all the team at Birmingham Runner. In addition, I would like to take this opportunity to thank the whole team for their support and hard work, and wish them every success with New Balance sales for the future.”
New Balance launched the initiative at the start of 2008. For 2009 the programme was expanded and offered to a wider range of key running specialists throughout the UK and Ireland. The scheme’s ultimate aim was to increase the national availability of the Elite New Balance product line.
