
COVER STORIES
THIS GIRL CAN
The £10m campaign aiming to close the gender gap
BRIGHT IDEAS
Low-cost ways to power up your profits
WEARABLE TECHNOLOGY
Latest news from this fast-moving market
REGULARS
NEWS
Latest headlines, key dates and events
KIT STOP
Essential stock for your shop
ON THE PODIUM
James Fenton talks us through Salming’s new running range
THE INSIDER
Rob Moore of John Moore Sports
FRONT RUNNERS
Rodney Annet of Pinpoint Consumer Electronics
UNDER THE COUNTER
A sideways look at the world of independent retailing
IN SEASON
Running
Football
Rugby
FEATURES
IN GOOD HEALTH
The demand for sports footwear and apparel in Great Britain is growing
TIM DON
The world champion triathlete’s next big challenge
DIFFERENT STROKES
Analysis of adidas and Nike’s latest development strategies
SPEEDGOLF
The rise of the game that combines running and golf