COROS Wearables Inc., makers of GPS sports wearables and training software for adventure and pro athletes, has been announced as the new Official Watch Partner of the Valencia Half Marathon Trinidad Alfonso Zurich, and Valencia Marathon Trinidad Alfonso.
As part of the sponsorship, COROS will take the role of the official pace-setter for the 22,000 runners in the 21K and the 33,000 runners in the 42K who will take to the streets of Valencia Ciudad del Running on 22nd October and 3rd December 2023. Other responsibilities will include outfitting the support vehicles and start/finish lines.
First Time Sponsoring a Race Outside of North America
Known for its industry-leading GPS watches and world-record-holding Pro Athletes, COROS has often worked with marathons and races all across North America. However, this is the first time the global company has ever sponsored road races in Europe.
Paco Borao, president of race organiser SD Correcaminos, said: “It’s fantastic news that a company as forward-thinking as COROS has chosen Valencia to make the big leap into road races outside of North America and another sign that both our marathon and our half marathon are among the greatest in the world.”