Intersport Zone hosts new feature areas at The National Running Show 2019

The organisers of the award-winning National Running Show have confirmed that there will be a dedicated Intersport Zone at the event at Birmingham’s NEC on 19th-20th January 2019.

The leading sports retailer will host three main feature areas within the Intersport Zone: The Running Skills Theatre, The Test Track and Brilliant Shoe Discovery by SafeSize.

The Running Skills Theatre sponsored by Intersport (Stand K10) brings together some of the biggest names in running to help provide practical advice and inspiration for runners. Visitors can listen to a fantastic line-up of industry experts and receive practical advice that they can easily implement in order to improve their running. They will be able to ask all the running-related questions they have ever wanted to ask and learn the tips and tricks used by the professionals.

The Test Track sponsored by Intersport (Stand J20) is an exciting new feature enabling visitors to take part in track sessions with some of the leading brands in running, live at the show. Participants will be able to speak to major running brands directly and get active in fun, interactive track sessions.

As the global leader in shoe recommendation and fitting advice, SafeSize is sponsoring Brilliant Shoe Discovery (Stand H20). They will be offering an amazing personalised shoe fitting experience that makes shopping for shoes easy and fun. Visitors to the show can scan their feet and in just two seconds receive an accurate 3D Foot profile, which they match to their favourite sport in order to discover the perfect shoe for them. As any runner will know, choosing the correct footwear is of utmost importance and Brilliant Shoe Discovery is key to identifying individual needs.

Intersport is well known for its high levels of customer service and visitors to the Intersport Zone can look forward to chatting to their team of experts for advice and tips. In addition to the main feature areas, Intersport will be supporting brands including ASICS and New Balance and hosting an Ask the Experts area, where visitors will have the unique opportunity to book a 1-to-1 coaching session with some of the biggest names in running.

The National Running Show is the UK’s biggest independent running show, with all the kit, tech, nutrition, advice, inspiration and races that runners need to plan their running season. With over 170 brands under one roof, special offers, new launches and limited releases not to be found elsewhere, the show is perfect inspiration at the beginning of the calendar year. It is a must-attend event for runners of all abilities and last tickets are now available on the event website.

Mike Seaman, Director of Raccoon Events, commented: “We are thrilled to have Intersport as an official retail partner for The National Running Show 2019. In addition to selling the latest gear from top brands, they will be sponsoring these three superb feature areas where runners will be able to get involved, ask questions and find out how to take their running to the next level. We can’t wait to welcome everyone to this incredible celebration of running in just a few weeks.”

Partners of The National Running Show 2019 include ASICS, Athletics Weekly, Bad Boy Running, Breathe Unity, Brighton Marathon Weekend, Deaf Hub, Ealing Half Marathon, England Athletics, Intersport, New Balance, Racecheck, Run Mummy Run, Runner’s World, Scimitar, Sports Insight, This Dad Runs, UK Triathlon, UKRunChat and White Star Running.

The National Running Show takes place at Birmingham’s NEC from 9am-5pm on Saturday 19th and Sunday 20th January, 2019. Tickets cost £10 and are valid for entry on both days. Tickets will be available on the door, but pre-booking is recommended for faster entry.

Go to for tickets and further details, like the Facebook page and follow @nationalrunshow #runshow19 on Twitter and Instagram.

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