Urban Fitness, powered by Reydon Sports, bringing sustainability to Retailers for 2026
Reydon Sports PLC, the leading European wholesaler and distributor of sports equipment, is proud to unveil the new “Cork” collection under the successful Urban Fitness brand. This premium line introduces four thoughtfully engineered eco-conscious fitness accessories. They are designed to enhance performance, recovery, and flexibility while honouring sustainability.
Key Products
The Cork range features the following launches:
- Urban Fitness Cork Massage Ball – A solid cork-constructed massage ball providing deep-tissue myofascial release for athletes and fitness enthusiasts alike.
- Urban Fitness Cork Peanut Massage Ball – Twin-ball format in cork for targeted release of the spine, glutes, and hips. It facilitates mobility and recovery.
- Urban Fitness Cork Yoga Brick – A stable yoga block crafted from natural cork, offering balance, support and alignment during practice.
- Urban Fitness Cork Yoga Roller – A cylindrical cork roller designed for stretching, recovery and posture support post-workout.
These four products together deliver a holistic solution spanning strength, mobility, recovery and wellness.
Why the Cork Range?
The Cork collection stands out for its fresh combination of form, function and environmental responsibility:
- Natural & Sustainable Materials: Cork is renewable, naturally antimicrobial and provides a tactile, premium feel.
- Product Innovation: Each piece is carefully designed to meet specific use-cases. From deep tissue release (massage ball) to mobility (peanut ball), support (yoga brick), and recovery (yoga roller).
- Brand Synergy: With Urban Fitness’s reputation for delivering high-quality home fitness equipment, the Cork range aligns perfectly with Reydon’s vision. This enhances the Retail offering of core fitness lines.
“By launching the Cork range with Urban Fitness, we are working to bring innovation and sustainability to fitness within the retail space. This is something we see a gap in. Fitness is evolving — it’s not just about brute strength anymore,” said Justine McGovern, CEO
View the range – https://reydonsports.com/shop?search=Urban+Fitness+Cork
Availability & Market Impact
The Cork range will be available to purchase from Reydon late-Q4. It will also launch with selected fitness-retail partners in 2026. With the rise of home-training trends and heightened focus on recovery, the timing is ideal. These items meet the growing demand for wellness-centric accessories that don’t compromise on elegance or performance.
